Flavor is one of the main reasons adult nicotine users choose one vape device over another. At the same time, flavor comes from complex mixtures of chemicals that are heated and inhaled, not from “pure water vapor.” Public-health agencies and researchers point out that flavorings, solvents, and nicotine all contribute to the composition and potential risk of e-cigarette aerosol.
This page explains, in practical terms, how the VapePicks team tests flavor on vape devices, how we turn those experiences into a clear 5-point score, and how our clinical advisor reviews the way we talk about flavor, irritation, and comfort.
All testing is aimed at adult nicotine users. Nothing on this page is a recommendation to start vaping, and it does not replace medical advice.

What “Flavor” Means in Our Reviews
When we score Flavor, we are not only asking “Does it taste good?”
We break the experience into several dimensions:
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Clarity and definition
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Can you clearly tell what the manufacturer intended? (Tobacco, menthol, fruit blend, dessert, coffee, etc.)
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Are main notes distinct, or does everything blur into a generic sweet or perfumey taste?
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Balance and intensity
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Is the flavor too weak, harshly strong, or somewhere in a controlled middle range?
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Does sweetness overwhelm other notes? Are cooling agents (like menthol or WS-23) overpowering?
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Authenticity vs. artificial edge
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Does a “tobacco” flavor lean toward realistic roasted notes or toward candy-like caramel?
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Do fruit and dessert flavors stay within normal expectations for an adult palate, or do they come across as extremely candy-like?
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Cleanliness and off-notes
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Any plasticky, chemical, burnt, soapy, or “perfume” tones?
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Any residue or aftertaste that lingers in a distracting way after a normal-length puff?
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Consistency over time
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Does the flavor stay stable as the battery drains and the coil ages?
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Does it degrade quickly into a “burnt” or muted profile?
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All of these feed into the final 1–5 Flavor score.
Step 1 – Controlled Setup for Flavor Testing

I start each flavor test by logging the device’s:
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Coil type and resistance
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Stated wattage range or fixed-power profile
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Nicotine strength and base ratio (PG/VG)
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Flavor description given by the manufacturer
This matters, because propylene glycol (PG), vegetable glycerin (VG), and coil temperature strongly influence how flavoring chemicals are aerosolized and perceived.
Device preparation
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Use a fresh coil or a fully unused disposable.
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Prime coils as the manufacturer instructs.
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Allow a short resting time after filling before the first puff.
Baseline conditions
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For adjustable devices, we test within the stated wattage range in small increments.
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For fixed-output pod systems and disposables, we treat factory tuning as the baseline and document the feel of each puff.
At this stage, I take short “orientation” puffs just to confirm that the device is working properly and not producing dry hits or obvious faults. Those puffs are not yet scored; they are used to avoid confusing device defects with flavor design.
Step 2 – First-Impression Flavor Panel
Once the device is ready, we move into structured first-impression testing.

Chris’s baseline notes
I run the first flavor pass and record:
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Immediate flavor identity: what I can clearly recognize in the first 3–5 puffs
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Perceived sweetness level (low / medium / high)
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Any early throat tickle, irritation, or chemical note
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How long the aftertaste lingers in the mouth and throat
I write these down in plain language before checking any brand marketing copy again. This helps keep the notes grounded in what is actually perceived, not what the label promises.
Marcus’s heavy-draw perspective
Marcus then tests the same flavor with longer, higher-intensity draws, especially on devices that support direct-lung or high-output use.
He focuses on:
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Whether flavor “blows out” or flattens at higher wattage
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How quickly any burnt, caramelized, or bitter notes appear
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Whether sweet or creamy flavors become cloying after several long pulls in a row
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How flavor changes when the device gets warm during a longer session
His notes often reveal stability issues that light, occasional puffs can hide. A flavor that seems clean at 15 watts may taste very different after several heavier draws closer to the top of the coil’s rating.
Jamal’s everyday-carry check
Jamal uses the device in short, casual sessions:
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Stepping outside for a short break
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Walking between errands
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Taking a few puffs in a car (without leaving the device in direct heat)
He watches:
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Whether the flavor feels consistent after the device rides in a pocket or bag
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If the first puff after a long idle period tastes stale, muted, or overly concentrated
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Whether aftertaste lingers in a way that would be distracting during daily tasks
These three viewpoints give us a composite early picture of how the flavor behaves across different adult usage patterns.
Step 3 – Flavor Across Power Levels and Nicotine Strengths
For refillable devices and multi-strength lines, we test flavor across the range of realistic settings.

Power and airflow variation
On adjustable devices, Marcus and I map how flavor shifts when we:
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Move from the bottom to the middle to the upper end of the wattage range
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Open and close the airflow within the intended vaping style (tight MTL vs looser RDL or DL)
We note:
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At which points flavor is most defined and balanced
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Where sweetness spikes or drops off
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Where harshness, dryness, or burning starts to appear
This lets us tell adult readers not just “the flavor is good,” but also where it is most likely to feel balanced.
Nicotine strength comparison

When a flavor is available in multiple nicotine strengths, we compare at least two:
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One lower or moderate level
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One higher level designed for stronger nicotine impact
We look at:
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Whether the taste profile is still recognizable across strengths
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Whether higher nicotine levels bring more peppery or harsh notes
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Whether low-strength versions taste thin or “empty” compared with the higher versions
From a clinical standpoint, Dr. Walker reminds us that nicotine content and frequency of use are key drivers of dependence and that our sensory notes should not be framed as a recommendation to increase nicotine strength. His review keeps our language descriptive rather than promotional.
Step 4 – All-Day and Multi-Day Flavor Consistency
Flavor that tastes fine for five minutes can change dramatically over longer use, especially as the coil ages and residue builds up.
All-day simulation
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I carry the device for a full workday and log flavor impressions at several points: morning, afternoon, late evening.
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Marcus runs a “stress day” on high-output devices, using longer sessions and more frequent puffs.
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Jamal keeps the device in normal pockets and bags, exposing it to routine temperature changes but avoiding obvious misuse.
We track:
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Flavor fade – whether the profile becomes weaker or “foggy” over time
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Flavor drift – whether the character of the flavor shifts (for example, fruit turning into mostly sweet with little fruit identity)
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Off-notes – when any burnt sugar, char, or metallic notes start to dominate
Multi-day coil aging
For refillable systems, we continue testing over several days:
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We track approximate puff count or mL of e-liquid through the coil.
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We note the point where flavor quality drops from “clear” to “acceptable” to “unpleasant.”
This helps us comment on flavor lifespan in real-world use, not just on day one.
Step 5 – Ingredient, Label, and Risk Context

Flavor quality cannot be separated from what is in the liquid. While our team does not run its own chemical lab, we check the product’s packaging and any published testing summaries for:
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Full ingredient lists where available (PG, VG, nicotine, flavorings)
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Mention of specific additives, sweeteners, or cooling agents
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Any claims about being “free from” certain flavoring chemicals
Research on e-cigarettes shows that some “sweet” flavors have contained chemicals such as diacetyl and acetyl propionyl, which have been linked to serious lung disease in workers exposed to high airborne levels in industrial settings.
At the same time, real-world levels in consumer products vary, and inhalation risk depends on dose, pattern of use, and individual health status. These uncertainties are one reason we never equate “pleasant flavor” with safety.

Dr. Walker reviews this section of our methodology and specific device reviews to ensure that:
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We do not imply that a flavor profile is “safe” simply because it tastes smooth.
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We clearly separate subjective comfort (less irritation, milder taste) from any claim about risk reduction.
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We remind readers that persistent cough, chest tightness, or breathing problems need clinical evaluation, not just a flavor change.
Our 5-Point Flavor Score
After completing all the above tests, we translate our notes into one clear 1–5 Flavor score:
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5 – Excellent flavor
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Clear, well-defined profile that matches or closely aligns with its description.
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Balanced intensity; no harsh chemical edge at normal power settings.
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Very few off-notes over time; flavor stays stable across a typical coil lifespan.
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Works well for both lighter and heavier adult use within the intended style.
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4 – Good flavor
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Profile is recognizable and pleasant for most adult users.
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Some minor imbalance (for example, slightly too sweet or slightly flat at one end of the wattage range) but still enjoyable.
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Mild off-notes may appear late in coil life or at extreme settings, but normal use remains acceptable.
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3 – Acceptable flavor
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Clear enough identity, but issues stand out: weak intensity, generic sweetness, or occasional chemical tones.
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Can be fine for short sessions or as a backup, but not strong enough to be a primary choice for many adults.
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2 – Below-average flavor
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Vague or confused profile that is hard to recognize.
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Noticeable off-notes, harshness, or strong artificial edge even at reasonable settings.
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Flavor degrades quickly over time, or only one narrow setup feels tolerable.
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1 – Poor flavor
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Strong chemical, burnt, or otherwise unpleasant taste even with correct priming and moderate use.
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Rapid decline to a burnt or bitter profile.
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We usually recommend that adult readers approach this flavor with caution or avoid it.
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We include the numeric score in comparison tables and describe the reasoning in plain text in each device review.
How the Team’s Perspectives Fit Together
Chris Miller – Overall flavor coordinator
My role is to tie all of this together into a single, coherent set of notes:
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I compare the flavor to other products in the same category we have tested.
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I check that our written descriptions match what an adult user would actually notice in daily use, not just in a lab-like setting.
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I make sure that subjective comments are clearly labeled as such and never drift into health claims.
Marcus Reed – Heavy-use and high-output stress
Marcus is crucial for understanding how a flavor behaves under stress:
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His long sessions and higher-power use reveal whether the flavor holds up or breaks down when the device runs warm.
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He flags early signs of coil caramelization or burning that change the flavor profile.
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His notes are particularly important for box mods, sub-ohm tanks, and any device marketed for big vapor and strong flavor.
Jamal Davis – Portability and real-life interruptions
Jamal’s testing helps us understand how flavor fits into a mobile adult routine:
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He notices when devices produce a strange first puff after sitting in a pocket or car.
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He comments on lingering aftertaste that might bother someone who vapes between meetings or errands.
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He connects flavor experience to day-to-day habits: whether a device is something he can use briefly and then put away without worrying about leaks or residue.
Dr. Adrian Walker – Clinical oversight on flavor-related language
Dr. Walker does not taste the flavors. Instead, he:
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Reviews how we describe irritation, coughing, or discomfort linked to particular flavors or power levels.
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Checks our summaries against current evidence on nicotine, e-cigarette aerosols, and flavoring chemicals.
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Flags phrases that might unintentionally minimize risk or sound like medical advice.
His role keeps the flavor section grounded in what can and cannot be reasonably inferred from user experience alone.
How to Read Our Flavor Scores as an Adult Nicotine User
Our flavor testing is designed to give structure to something that is, by nature, subjective. Two adult users can disagree strongly about a particular flavor, especially with dessert and candy-style profiles.

When you see a Flavor score on VapePicks, you can expect that:
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The device has been used by at least two members of the core testing team, often all three.
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The score reflects performance across different power levels, puff lengths, and usage patterns, not just a handful of puffs out of the box.
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Any comments about irritation, comfort, or “smoothness” stay within the limits of what can be observed by experience and do not claim health benefits.
If you have underlying respiratory or cardiovascular conditions, or if you notice persistent symptoms, that is a healthcare issue, not just a flavor choice. Our testing describes devices and flavors; it does not replace professional evaluation.
Sources
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World Health Organization. Electronic nicotine and non-nicotine delivery systems. WHO. 2024.
https://www.who.int/teams/health-product-and-policy-standards/tobacco-control/electronic-nicotine-and-non-nicotine-delivery-systems -
Centers for Disease Control and Prevention. Electronic Cigarettes (E-cigarettes). CDC. 2024.
https://www.cdc.gov/tobacco/basic_information/e-cigarettes/index.htm -
U.S. Food and Drug Administration. Vaporizers, E-Cigarettes, and other Electronic Nicotine Delivery Systems (ENDS). FDA. 2023.
https://www.fda.gov/tobacco-products/products-ingredients-components/vaporizers-e-cigarettes-and-other-electronic-nicotine-delivery-systems-ends -
DeVito EE, Krishnan-Sarin S. E-cigarettes: Impact of E-liquid Components and Device Characteristics on Nicotine Exposure. National Library of Medicine. 2018.
https://pmc.ncbi.nlm.nih.gov/articles/PMC6018193/ -
Kaur G, Muthumalage T, Rahman I. Mechanisms of toxicity and biomarkers of flavoring and flavor enhancing chemicals in emerging tobacco and non-tobacco products. National Library of Medicine. 2018.
https://pmc.ncbi.nlm.nih.gov/articles/PMC6549714/
About the Author: Chris Miller